年度大會 Banner 設計

Visual Identity for Connection & Dialogue

本次視覺以「圓」作為核心元素，象徵每一位參與年度大會的嘉賓，傳達多元個體匯聚的意象。透過不同高度的排列與眼睛方向、位置的變化，形塑出人與人之間交流、對話與互動的動態關係，呈現服務設計中「以人為本」的核心精神。
畫面中兩個相互連結的圓形構成無限符號，隱喻透過本次大會的串聯與激盪，將為服務設計領域開啟更多延續與創新的可能性。
本次大會精選三大服務設計趨勢主題——數位轉型、醫療照護科技與疫情時代，帶領與會者全面理解服務設計的價值與實踐潛力，促進跨領域學習與深度對話，開創更多合作契機。

This visual centers on the circle as a core element, symbolizing each participant of the conference and representing the convergence of diverse individuals. Variations in height, eye direction, and positioning create a sense of interaction and dialogue, reflecting the human-centered essence of service design.
Two interconnected circles form an infinity symbol, signifying the continuous exchange and boundless possibilities that emerge through this annual gathering—opening new pathways for the future of service design.
The conference highlights three key global trends in service design: Digital Transformation, Healthcare Technology, and the Pandemic Era. Together, they offer participants a comprehensive understanding of service design’s value and potential, fostering cross-disciplinary learning, meaningful dialogue, and future collaborations.